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Managing Television News

Managing Television News

Author: B. William Silcock

Publisher: Routledge

ISBN: 9781135251048

Category: Business & Economics

Page: 279

View: 649

Managing Television News provides a practical introduction to the television news producer, one of the most significant and influential roles in a newscast. Recognizing the need for formal training in this key role, authors B. William Silcock, Don Heider, and Mary T. Rogus have combined their expertise and experience to shape this essential resource on the responsibilities, demands, and rewards of the news producer position. Their book provides a strategic approach to producing newscasts and serves as an in-depth guide to creating quality, audience-friendly newscasts working within the realistic limitations of most newsrooms. It helps the student and the professional producer sort through the various deadline-driven challenges of creating a 30-minute newscast. Filled with real-world examples and advice from news directors, producers, and anchors currently in the business, and photographs illustrating the varied perspectives in the position, Managing Television News provides critical skill sets to help resolve ethical dilemmas, as well as keen and fresh insights on how to win the ratings without compromising news quality. Career concerns are also addressed. This resource is a pioneering book for the professional television newsroom and the individual reader interested in starting or expanding a producing career. It is an excellent text for the college classroom, as its structure fits neatly into a semester schedule, and it is a must-have resource for both seasoned and novice producers, as well as students in broadcast news.
Lead with a Story
Language: en
Pages: 288

Lead with a Story

Authors: Paul Smith
Categories: Business & Economics
Type: BOOK - Published: 2012-08-31 - Publisher: AMACOM

Whether you’re trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty-one difficult situations, Lead with
Know Your Story and Lead with It
Language: en
Pages: 170

Know Your Story and Lead with It

Authors: Richard L. Hester, Kelli Walker-Jones, Center Director
Categories: Religion
Type: BOOK - Published: 2009-08-17 - Publisher: Rowman & Littlefield

Knowing your story is an essential component of effective leadership, but finding your story among the myriad narratives that fill your life isn't a simple task. Richard L. Hester and Kelli Walker-Jones have offered a path to finding your own story amid the powerful family and cultural narratives that may
Parenting with a Story
Language: en
Pages: 272

Parenting with a Story

Authors: Paul Smith
Categories: Self-Help
Type: BOOK - Published: 2014-11-12 - Publisher: AMACOM

“Play nice!” “Be kind!” “Don’t do that!” Every day, it seems half our conversations with young people is made up of commands dealing with character and niceties--all issues that need to be addressed and not ignored. But how is it working? Do you find yourself back at square one the
Sell with a Story
Language: en
Pages: 298

Sell with a Story

Authors: Paul Smith
Categories: Business & Economics
Type: BOOK - Published: 2016-09-08 - Publisher: AMACOM

Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn
Lead with Humility
Language: en
Pages: 162

Lead with Humility

Authors: Jeffrey Krames
Categories: Religion
Type: BOOK - Published: 2014-09-09 - Publisher: AMACOM

How did a relatively unknown priest from Argentina rise so quickly from obscurity to one of the top leaders of the twenty-first century? The answer lies in his humility, as well as the simple principles that have sprung from it. In the years since his election to the highest position

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